Full Time
Lahore – Pakistan
Posted 4 months ago
Location: DHA Phase 8 Lahore
Timing: 5 PM to 2 AM (Onsite)
Experience: 6+ Months
Department: Business Technology / Marketing Operations
Employment Type: Full-time
Mandatory Step (Read Before Applying): Record a 2-minute Loom video introducing yourself and explaining why you are a good fit for this role. Without a Loom video, your application will not move forward.
About the Program
We are seeking a dynamic and tech-savvy BizTech Associate to join our team. The ideal candidate will have hands-on experience with marketing automation platforms, CRM tools, and data-driven campaign execution. This role bridges marketing and technology ensuring smooth operations, data accuracy, and optimized workflows to drive marketing effectiveness.
Key Responsibilities
- Manage and optimize marketing automation workflows using tools such as HubSpot, Active Campaign, or Pardot.
- Support CRM integrations (e.g., Salesforce, HubSpot CRM) and ensure data integrity across platforms.
- Build and execute email marketing campaigns, lead nurturing workflows, and segmentation strategies.
- Assist with marketing analytics, campaign performance tracking, and dashboard reporting.
- Collaborate with marketing, sales, and product teams to streamline processes through technology solutions.
- Troubleshoot and resolve technical issues related to marketing automation or integrations.
- Support implementation of new MarTech tools, including documentation and user training.
Required Skills & Qualifications
- Bachelor’s degree BSCS
- 6 months+ experience in marketing automation or business technology roles.
- Working knowledge of at least one marketing automation tool (e.g., HubSpot, GHL, ActiveCampaign).
- Familiarity with CRM systems, Google Analytics, and data visualization tools (e.g., Looker Studio, Power BI).
- Strong analytical skills and attention to detail.
- Basic understanding of HTML/CSS or API integrations (a plus).
- Excellent communication and problem-solving skills.
What We Offer
- Opportunity to work at the intersection of marketing and technology.
- Exposure to modern MarTech and CRM ecosystems.
- A collaborative and learning-focused environment.
- Growth path into Marketing Operations Analyst, CRM Specialist, or BizOps roles.